Emily

Meet

The Future of STR Branding Starts Here

I’m Emily Kaye — founder of The Viral BnB Agency and the kind of partner hospitality brands hire when they’re done blending in.

I built my career inside performance-first environments where everything revolved around pricing, systems, and “optimization”… and still somehow missed the part that actually makes guests choose you: identity, emotion, and a world worth returning to. That gap is exactly where I work.

Today, I run a collective built for modern boutique hotels and standout short-term rentals: brand strategy + creative direction + revenue management + a tech stack that makes the business feel effortless behind the scenes. We don’t do cookie-cutter templates or generic “Airbnb aesthetic.” We build story-led brands with real gravity—editorial imagery, myth-backed positioning, and direct-booking websites that convert like a funnel, not a brochure.

emily kaye | ceo and founder

I’m not here to chase trends. I’m here to make your place the one guests screenshot, send to their group chat, and book directly.

If you’re building something iconic (or you’re ready to), you’re in the right place.

We build brands guests feel and remember //  No templates. No stock. Just story-driven design //  Direct bookings, loyal guests, lasting growth //  The future of short-term rentals starts here //  We build brands guests feel and remember //  No templates. No stock. Just story-driven design //  Direct bookings, loyal guests, lasting growth //  The future of short-term rentals starts here // 

No templates, no stock; signature voice, visuals, and storyworld.

what we are about

Messaging and design that pull the right guests in and keep them close.

Small, repeatable wins that compound into lasting growth.

Inventive

Gravity

Momentum

Explore how we do it

Brand Identity Package

Social Media Management

Branding & Direct Booking Website

Email Marketing

Kelly & Stanley with Shoo Fly, 
 Lake Oconee

They are complete professionals. with great attitudes and excellent work ethic. 

Their knowledge base is impressive. They do not give up until all the details are worked out. The Viral BnB Agency has truly become part of our team. This has been a great experience for us. We've ended one project with them, and already beginning a new one with TODAY. You would be so fortunate to have them on your team. Get in line though...

Justin with Silvercrest Lux, CO   

 They went above and beyond in helping us launch our short-term rental business on our new property management system (PMS). 

They brought deep expertise and was instrumental in setting up our PMS and channel management systems efficiently and accurately. They proactively solved problems before they became issues. Their work ethic, attention to detail, and commitment to our success truly stood out. Highly recommend them to anyone looking for a top-tier freelancer in the STR space! 

Mark R. with ‘My Sedona Condo’

They have been a great asset to helping me with my AirBNB business. I can genuinely say that there isn't anything they could have done better.

It was all GREAT! I would recommend them to anyone looking for a team who is organized, professional, creative and an absolute pleasure to work with! I will definitely be using them in future projects!

Client Love

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